The Society for Healthcare Strategy and Market Development (SHSMD) is hosting the event. And my co-presenter, Jared Johnson is an accomplished marketer and host of
The Health IT Marketer Podcast.
We’ll be discussing the state of patient experience on the websites of 15 of the best hospitals in the U.S. – and how competitive benchmarking can be used to help prioritize which site changes hold the greatest promise to better serve patients. As an accomplished frontline healthcare marketer, Jared will connect our findings to ways he has used baselining on customer experience for setting his own team’s digital roadmap.
The webinar with feature the first public research using Connective DX’s Hospital Digital Experience (HDX) Index. You’ll get a fly-over of state of digital play is among some of the most respected hospitals in the world, and ideas for improving customer experiences in any industry.