August 8, 2008

JC Penney Breakfast Club Ad Update

August 8th 2008

My interest in JC Penney’s Breakfast Club ad grew from a question one of our readers, Eli, emailed in. He wanted to know if Penney’s had licensed the use of the Breakfast Club scenes they re-enacted in the advertisement. There certainly seemed to be a copyright issue in play. Kate Parkhouse, who manages the brand’s […]