April 5, 2008

No Magenta for You! T-Mobile Sees Red Over Magenta

April 5th 2008

Last week Deutsche Telekom, owners of the global T-Mobile brand, sent the website Engadget a late birthday present: a hand-delivered letter direct from their German legal department, requesting the prompt discontinuation of the use of the color magenta on Engadget Mobile. However, rather than gaining cooperation, T-Mobile has generated a host of unintended consequences. Engadget […]