October 13, 2011

Mike Lazaridis of RIM Shows the Right Way to Start an Apology

October 13th 2011

Mike Lazaridis, the founder of RIM, maker of Blackberry, apologized by video for the disruption to their normally bombproof network. This is a solid move. Consider how many other business and political leaders equivocate, rather than owning the failures and fixes that come whenever enterprises take on business risk.

The Stupid EU Cookie Law in 2½ Minutes Is Cool Content Marketing

October 13th 2011

Everyone who reads this blog should be keeping an wary eye on the EU’s laws about websites using cookies. Check out this cheeky, fast explainer on this topic – and get a great reminder of why video content is a superb way to build brands.