March 3rd 2008
What is CAN-SPAM? The name CAN-SPAM is an acronym from the original bill’s full name: Controlling the Assault of Non-Solicited Pornography And Marketing Act of 2003. Its purpose was to set the first national standards for sending commercial e-mail, and to limit the bulk sending of unsolicited email. The law requires the Federal Trade Commission [...]
The future of digital marketing will be built by strategists who grasp the full array of emerging business, social, and technical models. Specialities in user experience, branding, application design, and data are laying the foundation for richer user experiences and business models breakthrough products and revenue based marketing.
UsefulArts is a soapbox to discuss the frontline of digital marketing, and the agencies and platforms that enable it. Marketing today needs a cadre of leaders who can connect c-level enterprise strategy with these new capabilities.