August 9th 2010
Look around: These *are* amazing times. Who would imagine, in the “Summer of the Great Recession,“ that a digital content start-up and a phone company whose majority of customers pay nothing would be hot IPO news. But that’s the point. These two companies shift the status away from the status quo. And they’re heating up […]
August 9th 2010
When you were a kid, did you want to be in advertising? These kids already get the business at a deep level, and they want to win a Jersey Award.
The future of digital experiences will be built by strategists who grasp the full array of emerging business, social, and technical models. Specialties in user experience, branding, application design, and data science are laying the foundation for richer user experiences and business models breakthrough products and revenue based marketing.
UsefulArts is a soapbox to discuss the front line of digital experience, and the agencies and platforms that enable it. Digital business needs a cadre of leaders who can connect c-level enterprise thinking with the ways these new interaction models can help organizations to matter more to their most important stakeholders.