Rutgers Customer-Centered Management mini-MBA now to run in October and February
Take a look at the 9-person teaching armada behind the Rutgers Business School’s mini-MBA.
The team includes agency heads of Customer Experience, Innovation, and Experience Design, and heads of Customer Experience and Customer Success from successful brands. The group is rounded out by a pioneer in buyer psychology and a visionary brand leader. Its the class that plays like a good conference. Here’s the official description.
The live Zoom-based program teaches managers how to fundamentally re-orient the role of the customer from the end of the sales process to the driver of core values, philosophy, strategy, and operations. More information leads to more choices. Managers will learn to align strategy and goals with the needs and wants of their customers; preparing them to guide their teams and across the organization toward measuring success through a lens of customer experience.
The program set out to help participants to:
- Lead teams to evaluate opportunities and design goals that reflect dedication to customer value, and equate business success with exceptional customer experience.
- Elevate your focus from tactical customer-satisfaction methodology tools to influencing company-wide cultural changes. Communicate across functions how this dynamic market shift requires centering success around delivering customer value.
- Introduce strategies and tools that help achieve goals such as exceptional service and customer loyalty. Track and articulate the bottom-line impact of a customer-centric brand.
Spaces for Fall 2021 and Winter 2022 are still available. (there may even be a friendly and family discount if you mention hearing about the course here.)
The future of digital experiences will be built by strategists who grasp the full array of emerging business, social, and technical models. Specialties in user experience, branding, application design, and data science are laying the foundation for richer user experiences and business models breakthrough products and revenue based marketing.
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If you’re looking for a way to improve your customer service skills, learn how to better market your products or services, and understand the essentials of operations management, this is the program for you. The Rutgers Customer-Centered Management mini-MBA will give you the tools you need to take your business to the next level.
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October 3, 2023
If you are a manager who is serious about improving your organization’s customer experience, the Rutgers Customer-Centered Management mini-MBA is a great investment.
November 15, 2023
Thank you for providing more information about the Rutgers Business School’s mini-MBA program. Based on the details you shared, it seems like a comprehensive and strategic approach to teaching managers about the evolving role of the customer in the business landscape. The inclusion of professionals with expertise in Customer Experience, Innovation, Experience Design, and buyer psychology suggests a holistic perspective on how businesses can adapt to the changing dynamics of customer relationships.
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