March 2013

Digital Experience and Mobile Strategy

March 29th 2013

Thanks to everyone who welcomed my talk on how digital experience bridges the gap between empowered mobile customers and the brands to seek to earn their preference.

Join Us at Free Digital Conferences in Boston and Holyoke

March 27th 2013

This Friday and Saturday I’ll be speaking at two free (or nearly free) events in Boston, and Holyoke, Massachusetts. If you’d like to tune in to the latest in digital strategy, mobility, social media and the like, come on by, or jump on their hashtags. It would be great to see you!

Amanda Palmer Talks at Ted: The Art of Asking

March 4th 2013

Its no secret that I’m a fan of Amanda Palmer’s performance both on stage and online. Here’s her latest from the Ted conference.

Why No One is an Agency Anymore, and Why No One Cares

March 3rd 2013

I’ve been seeing quite a few agencies claiming to be “anti-agencies”. There are lots of reasons why the agency business model should evolve, but new ways of creating value rarely start with positioning.

Customer Experience Makes Five Guys the Top Ranked Burger in the US

March 1st 2013

The burger business is a big deal in the United States. A small chain, Five Guys Burgers and Fries has jumped to the head of burger pack – and the did it without advertising, one meal at a time.