June 24th 2008
Tom Regan of The Christian Science Monitor provides some perspective on the Web’s influence on the US presidential race. In January, Obama raised a record $32 million, a previously unimaginable amount. All but 12% of it came through the Web. And then there’s Ron Paul, who had $5 million single-night online fundraisers. About ten years […]
The future of digital experiences will be built by strategists who grasp the full array of emerging business, social, and technical models. Specialties in user experience, branding, application design, and data science are laying the foundation for richer user experiences and business models breakthrough products and revenue based marketing.
UsefulArts is a soapbox to discuss the front line of digital experience, and the agencies and platforms that enable it. Digital business needs a cadre of leaders who can connect c-level enterprise thinking with the ways these new interaction models can help organizations to matter more to their most important stakeholders.