May 19th 2020
If you love at-scale healthcare marketing, content strategy, and the idea of making life after COVID19 more innovative and productive — then you’ll want to join me with Derek Phillips and Jeff Cram from PK on next week’s eHealthcare Strategy webinar.
May 3rd 2020
Have you heard The Pioneer Institute’s new podcast Hubwonk? Their interview with Dr. Roy Schoenberg provides an insider’s view on the explosive adoption of telehealth over the last two months, and policy and service design opportunities to make it an important dimension of care.
April 11th 2020
With each day, more health systems are deploying these conversational interfaces, turning the CDC’s COVID-19 guidelines into interactive experiences that help provide a desperately needed buffer between the sick and frontline hospital workers.
March 30th 2020
Voice interfaces are beginning to take their place in healthcare, offering continuous, easier engagement for providers and patients. These human factors frame this channel’s unique benefits and requirements.
March 19th 2020
Sure investors seem to have no safe place to park there wealth, as is illustrated in a handful of charts. But you have options, I suggest two of them here….and a wonderful WSJ newsletter to give you economic insights as well.
March 16th 2020
Change and uncertainty are why we have equities markets. Global markets are becoming treacherous to investors who may not realize how fast non-market events can change daily life for everyone. I offer a few investing thoughts for the difficult days ahead.
December 17th 2019
200 million smart speakers will have been sold globally by the end of this year. We are living in a voice-controlled world right now; we just haven’t made the most of it yet.
November 16th 2019
The concern stirred by Google’s focus on healthcare was clear all the way from London. I share some insights from OHSU, ClearDATA, and the strategy behind going in big on Lam Research which has close to doubled in value just in this year.
November 3rd 2019
Fitbit bit would bring Google: 1.) their first mass wearable product, 2.) an in-place wellness product line with global adoption and distribution, 3.) reams of progressively sophisticated health data and a privacy debate. Click above for the data and details.
October 27th 2019
Twain noted, “History doesn’t repeat itself but it often rhymes.” As Argentina starts a new verse in its history, its worth remembering the form of its last stanza shaped by Christina Kirchener.
The future of digital experiences will be built by strategists who grasp the full array of emerging business, social, and technical models. Specialties in user experience, branding, application design, and data science are laying the foundation for richer user experiences and business models breakthrough products and revenue based marketing.
UsefulArts is a soapbox to discuss the front line of digital experience, and the agencies and platforms that enable it. Digital business needs a cadre of leaders who can connect c-level enterprise thinking with the ways these new interaction models can help organizations to matter more to their most important stakeholders.