February 23rd 2009
On March 4 (12:30 Eastern, 9:30 Pacific) you can participate in a free live webinar with the Kellogg Business School’s James Conley. Kellogg is arguably America’s top marketing school, and Conley is a clinical professor in technology who speaks and writes about intellectual property law and marketing. You may recall Conley’s Wall Street Journal article […]
The future of digital experiences will be built by strategists who grasp the full array of emerging business, social, and technical models. Specialties in user experience, branding, application design, and data science are laying the foundation for richer user experiences and business models breakthrough products and revenue based marketing.
UsefulArts is a soapbox to discuss the front line of digital experience, and the agencies and platforms that enable it. Digital business needs a cadre of leaders who can connect c-level enterprise thinking with the ways these new interaction models can help organizations to matter more to their most important stakeholders.