September 12th 2008
Useful Art’s host, Dave Wieneke, will be in Indianopolis September 24th to speak at ExactTarget’s national user conference. Want to know why I’m thrilled to be with 1,000 email marketers? These are the people who directly connect brands to people online. They provide the “push” in “push marketing”. The plan: show how to use customer […]
The future of digital experiences will be built by strategists who grasp the full array of emerging business, social, and technical models. Specialties in user experience, branding, application design, and data science are laying the foundation for richer user experiences and business models breakthrough products and revenue based marketing.
UsefulArts is a soapbox to discuss the front line of digital experience, and the agencies and platforms that enable it. Digital business needs a cadre of leaders who can connect c-level enterprise thinking with the ways these new interaction models can help organizations to matter more to their most important stakeholders.