September 5th 2008
Give Food to the Hungry by Answering Vocabulary Questions The World Food Programme has recognized the website Free Rice for generating enough support to feed two million people per day. The ad-driven site offers a range of games, but instead of scoring points, participants score grains of rice to be donated by the site’s sponsors. […]
The future of digital experiences will be built by strategists who grasp the full array of emerging business, social, and technical models. Specialties in user experience, branding, application design, and data science are laying the foundation for richer user experiences and business models breakthrough products and revenue based marketing.
UsefulArts is a soapbox to discuss the front line of digital experience, and the agencies and platforms that enable it. Digital business needs a cadre of leaders who can connect c-level enterprise thinking with the ways these new interaction models can help organizations to matter more to their most important stakeholders.