September 6th 2008
Jeff Ooi gained notoriety by writing a daily Malaysian political blog. Like a lot of bloggers, he poured hours of personal time into it every day. Along the way, he exposed corruption and found a voice for demanding more competent government. Last March he posted a banner ad on his site: “Get a Blogger Into Parliment.” […]
The future of digital experiences will be built by strategists who grasp the full array of emerging business, social, and technical models. Specialties in user experience, branding, application design, and data science are laying the foundation for richer user experiences and business models breakthrough products and revenue based marketing.
UsefulArts is a soapbox to discuss the front line of digital experience, and the agencies and platforms that enable it. Digital business needs a cadre of leaders who can connect c-level enterprise thinking with the ways these new interaction models can help organizations to matter more to their most important stakeholders.