Politics

Everybody Wants to Rule the World…Wide Web

July 30th 2010

Recently, numerous political groups have been quite upfront about their intent to exert authority over different parts of the online world.  It seems everybody want to rule the Web. Dept of Justice moves to regulate Web through accessibility standards. FCC proposes to regulate Web access via broadband, claims it’s part of regulating telcos. Commerce Dept […]

Obama + Google: A Love Story

February 15th 2010

Presidents Day and Valentine’s Day came together in Fortune Magazine’s feature story. This cover featured an inspired visual melding of brands, and the title promises something juicy along with tech policy. The article chronicles Google’s shift, like much of Silicon Valley, from being blind to government policy to building a lobbying arm to participate in politics […]

Hitler Schools Constantin Films on Copyright and Viral Marketing

November 2nd 2009

Brad Templeton, chairman of the board of the Electronic Frontier Foundation, has produced his own “Downfall” parody video, making fun of the fact that Constantin Films has issued DMCA notices to remove all of the “Downfall” parody videos from YouTube. This little-known film has become an Internet sensation and, as I note below, Constantin Film’s […]

Design For Obama: The Website and Book

October 17th 2009

I’ve written about “Brand Obama” previously; now, here’s a huge installment. RISD grad Aaron Perry-Zucker hoisted a website called Design for Obama, where artists up- and downloaded Obama poster designs during and after the election. The hundreds of submissions (including “Did The Right Thing,” sent by Don Button days after the election) caught the attention […]

Mass. Bill Proposes Access for Political Bloggers and a Video Record of Committee Meetings

July 4th 2009

We’ve seen governments monitor private citizens through video surveillance and increased access to electronic records. Here’s a proposal for citizens, and their media, to use some of these same tools to follow the work of their representatives in government. Massachusetts’ Open Meeting Law and Public Record Law may be expanded by S1458 to provided better access […]

GM Uses Legal Threats to Limit Auto Liability Debate: If Only Section 230 Extended to Traditional Media

June 30th 2009

Why should speech traveling down Comcast’s wire to my computer enjoy better protection than that arriving via the same wire to my television? Consider this fact pattern: A group of consumers, looking to stop GM from using bankruptcy to escape current and future product liability claims, seeks to make its cast to the administration via […]

Satire, Parody, and Copyright: Republican Govs Ape NYT’s Format

June 25th 2009

The Republican Governors’ Association has launched an attack website against Democrat New Jersey Gov. Jon Corzine. The site, called the Corzine Times, is formatted to resemble the New York Times. The grey lady has sent a cease and desist letter to the Republican governors. The demand letter claims trademark infringement, claiming that similar logos and formats […]

Advertising at the Airport…The Island of Misfit Promotion

June 16th 2009

Capgemini and the “Big Reveal” Professional services is a staple of airport advertising. But having seen this one at least one thousand times I still don’t understand how it sells Capgemini. Is the blue-suited lady the consultant, and is she inspiring her clients to disrobe?  Or are the super hero-suited businessmen the consultants, and she’s […]

Bankshot Analysis: Related Change Drivers in Online Marketing Trends

June 10th 2009

At the Quad Cities Ad Federation in Moline we discussed how sometimes related drivers combine to precipitate market trends, and ended up with a diagram that I’m calling a “bankshot.”  The general pattern is that a predictable driver causes a predictable outcome, and a modifying outcome builds on that to create a  second condition, which […]

Ten Tools for Beating Online Competitors

May 20th 2009

I was back at RISD having a discussion with some online marketers, and I found myself rattling through a list of my favorite online marketing tools.  Sometimes just knowing where to find a few good tools is a resource, so in that spirit, here are a few online tools I like to keep at the […]