September 5th 2024
Hopefulness is the anomaly of humanity, which emits moments of illuminated joy surrounded by the eternity of night. This is my requiem for 10-year-old Tala Abu Ajwa who died with her skates on, and my sympathy for her parents who gave her moments of childhood in war.
The future of digital experiences will be built by strategists who grasp the full array of emerging business, social, and technical models. Specialties in user experience, branding, application design, and data science are laying the foundation for richer user experiences and business models breakthrough products and revenue based marketing.
UsefulArts is a soapbox to discuss the front line of digital experience, and the agencies and platforms that enable it. Digital business needs a cadre of leaders who can connect c-level enterprise thinking with the ways these new interaction models can help organizations to matter more to their most important stakeholders.