May 22nd 2010
This week over 8,000 trademark and copyright lawyers will come to Boston for the Annual Meeting of INTA, the International Trademark Association. These are the people who both protect the worlds brands, and who litigate the issues which increasingly define the world of online marketing, entertainment, and digital publishing. I’m shifting in to “live blogging” […]
May 19th 2010
A few weeks ago, I observed that part of a lawyers work involves dealing with misery: explosions, poisonings, fraud, catastrophic medical errors, and — toughest of all — kids whose lives will be framed by the careless act of another. Those are the issues clients bring to us, and any lawyer who has done it […]
May 13th 2010
This post originally came from Michael Gray, who is an SEO Consultant. He and the post’s writer, Garrett French, have generously shared their content — which, as you can see, has resulted in both links and a legit hat tip. Link begging is the practice of identifying link prospects, usually through competitor backlink analysis, and […]
May 10th 2010
Too many people make the “I’m not good at life” face. But in games, people apply themselves to overcome obstacles and often create alternative better selves. Games like World of Warcraft give players the means to save worlds, and incentive to learn the habits of heroes. What if we could harness this gamer power to […]
May 5th 2010
The cool kids all have apps these days, and Google Analytics has no wish to be the last to the party. Yesterday at the eMetrics Summit (and on the Google Analytics blog), Google announced several additions to its Analytics offerings, including better integration with AdWords and a Google Analytics App Gallery. The Apps Gallery is […]
May 4th 2010
Let’s face it: too many companies know they want all the buzzword benefits of social media, but they initiate without the strategy playbook that would help them win. Arena vs. Playbook Think of social networks as the arenas for performance, with strategy as the playbook. In order to build an “at-scale revenue contributor for business,” […]
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