December 23rd 2008
Holiday cards are perhaps the purest opportunity for marketers to put brands on center stage without pesky offers or product data messing getting in the way. It lets us see pure branding and get some sense of how firms think of their clients and themselves. Here are three examples from internet marketing companies, the very people who […]
The future of digital experiences will be built by strategists who grasp the full array of emerging business, social, and technical models. Specialties in user experience, branding, application design, and data science are laying the foundation for richer user experiences and business models breakthrough products and revenue based marketing.
UsefulArts is a soapbox to discuss the front line of digital experience, and the agencies and platforms that enable it. Digital business needs a cadre of leaders who can connect c-level enterprise thinking with the ways these new interaction models can help organizations to matter more to their most important stakeholders.