May 17th 2013
The information layer in our life is getting richer and more useful. Part of this is intentional, we hook up dashboards and carry devices to quantify parts of our lives, but part is automatic. Take my bike for example. Actually, its Hubway’s bike, in fact its their fleet of bikeshare bikes. A few days ago […]
The future of digital experiences will be built by strategists who grasp the full array of emerging business, social, and technical models. Specialties in user experience, branding, application design, and data science are laying the foundation for richer user experiences and business models breakthrough products and revenue based marketing.
UsefulArts is a soapbox to discuss the front line of digital experience, and the agencies and platforms that enable it. Digital business needs a cadre of leaders who can connect c-level enterprise thinking with the ways these new interaction models can help organizations to matter more to their most important stakeholders.