Mobile App Strategy: Two Great Videos for Marketing Technology Leaders
June 3rd 2011
Bill Allison from UC Berkley and Joe Hayashi teaching at Stanford both discuss how to create and manage mobile applications. Good insights for your digital businesses.

The future of digital experiences will be built by strategists who grasp the full array of emerging business, social, and technical models. Specialties in user experience, branding, application design, and data science are laying the foundation for richer user experiences and business models breakthrough products and revenue based marketing.