May 23rd 2010
This is UsefulArt’s 500th post! As it happens, we’re already on our way out to celebrate the arrival of IP law and online friends to Boston. Its a happy coincidence. Three years ago I decided to start this blog based on encouragement these same people who were at INTA’s Chicago Annual Meeting. Hat tips to […]
The future of digital experiences will be built by strategists who grasp the full array of emerging business, social, and technical models. Specialties in user experience, branding, application design, and data science are laying the foundation for richer user experiences and business models breakthrough products and revenue based marketing.
UsefulArts is a soapbox to discuss the front line of digital experience, and the agencies and platforms that enable it. Digital business needs a cadre of leaders who can connect c-level enterprise thinking with the ways these new interaction models can help organizations to matter more to their most important stakeholders.