March 22nd 2010
Today, Prime Minister Gordon Brown will announce a massive IT project to move in-person transactions with citizens online. (See coverage in the Telegraph.) This will change a wide range of interactions, including tax disputes and payments, vehicle licensing, applying for school, public housing issues, and passport applications. No less than Sir Tim Berners-Lee, the World […]
The future of digital experiences will be built by strategists who grasp the full array of emerging business, social, and technical models. Specialties in user experience, branding, application design, and data science are laying the foundation for richer user experiences and business models breakthrough products and revenue based marketing.
UsefulArts is a soapbox to discuss the front line of digital experience, and the agencies and platforms that enable it. Digital business needs a cadre of leaders who can connect c-level enterprise thinking with the ways these new interaction models can help organizations to matter more to their most important stakeholders.