September 4th 2008
Target has settled a class action lawsuit from the The National Federation of the Blind (NFB) by agreeing to pay $6 million in damages, and to pay the organization to supervise efforts to make its website more accessible to the visually impaired. Previous court rulings had established that that ADA did not extend to stores’ […]
The future of digital experiences will be built by strategists who grasp the full array of emerging business, social, and technical models. Specialties in user experience, branding, application design, and data science are laying the foundation for richer user experiences and business models breakthrough products and revenue based marketing.
UsefulArts is a soapbox to discuss the front line of digital experience, and the agencies and platforms that enable it. Digital business needs a cadre of leaders who can connect c-level enterprise thinking with the ways these new interaction models can help organizations to matter more to their most important stakeholders.