July 31st 2008
Recently, the National Oceanographic and Atmospheric Administration (NOAA) sent out a letter to participants of the X Prize, a sponsored, private-sector contest to create a reusable space vehicle. The letter stated that if participants actively or passively sense the Earth’s surface, including the use of electromagnetic waves emitted, reflected or diffracted, then they need to […]
The future of digital experiences will be built by strategists who grasp the full array of emerging business, social, and technical models. Specialties in user experience, branding, application design, and data science are laying the foundation for richer user experiences and business models breakthrough products and revenue based marketing.
UsefulArts is a soapbox to discuss the front line of digital experience, and the agencies and platforms that enable it. Digital business needs a cadre of leaders who can connect c-level enterprise thinking with the ways these new interaction models can help organizations to matter more to their most important stakeholders.